Some journeys don’t begin with noise-they begin with a whisper. A sketch in the quiet of night; the soft glow of gold meeting silver; a dream that finds its light before it ever meets the world.
Amaahe was born from these quiet moments. We believe jewelry should be more than an accessory-it should be a reflection of a woman’s spirit. Crafted in 92.5 sterling silver and finished with luxurious gold plating, our pieces strike a deliberate balance: heritage meets modernity, and delicacy meets strength.
Amaahe isn’t just designed to be worn; it’s designed to be felt. It is a gentle celebration of the woman who plays many roles, yet never loses her own light.
Some follow trends; others cultivate timelessness. For Gauri Vatwani-designer, mother, and creator-jewelry is more than an adornment. It is a language of emotion, precision, and purpose.
A Journey of Heritage and Artistry Born in Dubai and raised amidst the vibrant cultures of India, Gauri’s fascination with jewellery began as a quest to tell stories of grace and strength. After graduating from the Indian Diamond Institute, she honed her craft designing bespoke diamond pieces, eventually founding Vaura Jewels-a celebrated fine jewellery brand known for its contemporary gold and diamond craftsmanship.
The Birth of Amaahe Yet, the artist within sought something more-something lighter and more personal. That spark led to the creation of Amaahe. Inspired by her travels, the whispers of heritage, and the fluid beauty of nature, Gauri transitioned her expertise from the diamond workshops of Surat to the silver ateliers of Jodhpur.
The Philosophy of Every Day For Gauri, jewellery isn’t a statement for an occasion; it is a feeling for the every day. Amaahe is her tribute to the “gold-kissed” moments of life-a collection of 92.5 sterling silver designed for the woman who knows her worth and chooses to shine in her own light, effortlessly and authentically.
“Jewellery is the quiet confidence of a woman who knows her worth, and the freedom to shine without needing an occasion.” ~ Gauri Vatwani
At Amaahe, we believe that luxury shouldn’t be reserved for a calendar date. Every design begins with a sense of every-day royalty—the belief that beauty is a constant, not an exception.
Inspired by the Elements Our aesthetic is a conversation with the world around us. A brush of wind, the rhythmic pulse of waves, or the fleeting glint of sunlight on silver; each piece is a story told through the lens of nature and the timeless feminine spirit.
The Essence of Flow Amaahe embodies freedom, fecundity, and flow. Our jewelry is designed for the woman who shines without effort—not to impress the world, but to express her own internal landscape. It is an invitation to move through life with a sense of:
Authenticity: Where fine 92.5 silver meets soulful, intentional detail.
Balance: The marriage of minimal design with a rich, gold-plated finish.
Radiance: A glow that feels personal, real, and rare.
Jewelry That Feels Like You We don’t just craft ornaments; we curate a feeling. Amaahe is a celebration of the woman who is both delicate and strong—a reflection of a life lived with grace.
At Amaahe, we believe that true luxury lies in the story of how a piece is made—slowly, beautifully, and meaningfully. Every creation begins as a work of art: a hand-drawn sketch that is brought to life by the steady hands of master artisans.
Heritage in the Making Our jewelry is ethically crafted in the royal cities of Jodhpur and Jaipur, where artistry isn’t just a skill—it is a heritage. By combining age-old silversmithing techniques with a modern aesthetic, we create handcrafted silver jewellery that bridges the gap between the ancient and the contemporary.
Precision & Purity We specialize in 925 sterling silver, often finished with a rich gold-plated touch for that extra layer of luxury. Each piece undergoes a rigorous journey of refinement:
Sculpting: Transmutation of metal into art.
Perfecting: Meticulously polished and plated for lasting radiance.
Curation: A final inspection by careful hands before it becomes a part of your story.
The result is luxury artisanal jewellery that is as durable as it is delicate—designed not just to last, but to be loved.
Armed with a degree in Business, Gauri chose art over convention - stepping into the Indian Diamond Institute, Surat, where passion met precision.
In Surat’s diamond ateliers, she learnt not just design, but devotion. Every sketch, every stone shaped her craft and calm confidence.
What began as bespoke creations for private clients soon grew into Vaura Fine Jewels - Gauri’s first diamond boutique, celebrating modern elegance with timeless allure.
While Vaura celebrated luxury, Gauri’s artistic spirit began envisioning something more inclusive - as gold prices soared, she envisioned a new path - jewellery that was premium yet modern, minimal, accessible, delicate yet enduring. The idea of Amaahe began to take root.
Featured in the Times of India Coffee Table Book on Marwar’s Economic Visionaries, Gauri’s entrepreneurial spirit shone through her creative evolution from a designer to a thought leader.
Out of experience, evolution, and empathy, Amaahe was born - a brand inspired by women who shine effortlessly in every role they play. Crafted in 925 sterling silver, each piece celebrates affordability, craftsmanship, and emotion.
In February this year, Gauri was honoured with the Female Entrepreneurship Award by My FM & Dainik Bhaskar - marking her as a true trailblazer in Indian jewellery design.